This resource provides step-by-step guidance that blends the latest behavioral science and design thinking to help you develop solutions to cooperative challenges. Specifically, it will: i) introduce you to the Theory of Cooperative Behavior Adoption (TCBA) and Behavior-Centered Design (BCD), ii) help you assess whether your environmental challenge is a cooperative dilemma, iii) guide you in developing your own behavior change intervention for each of the three phases of the TCBA, and iv)
provide examples of successful past interventions.
- Guidance Document
Cooperative Behavior Adoption Guide
RARE Center for Behavior and the Environment
2020