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The Untapped Potential of Story to Sell Seafood

Future of Fish
2016

This study explores the potential for better information to drive consumer purchasing of seafood and provide business benefits to increased traceability and transparency in seafood supply chains.

VISIT RESOURCE
Topic:
  • Electronic Catch Documentation
  • Seafood Industry
  • Small-scale Fisheries
  • Traceability
  • Value & Incentives of eCDT
  • Wild-capture
Region:
  • Global
Tags:
Storied Fish, Purchase, Consumer, Business, Value, ROI

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